PAPERS, 1929-1993

2.5 linear inches

ACQUISITION: The papers (donor no. 675) were donated by Eleanor Hageboeck

in 1999.

ACCESS: The papers are open for research.

University of Iowa.

PHOTOGRAPHS: In box 1.

PROCESSED BY: Margaret Richardson, 2001. [HageboeckE.doc]

Biography

Eleanor Gildner Hageboeck was born August 5, 1908, in Mason City, Iowa. Her mother, Anna Buckman Gildner of Zwingle, Iowa, attended Nora Springs Seminary for Women and then married W.E. Gildner who operated a men’s clothing store in Mason City, the first of many Gildner stores in the Midwest. Eleanor Gildner attended the

State University of Iowa (now the University of Iowa), taking journalism and art courses, and graduated with an art degree in 1929. She subsequently took graduate courses in art and an advertising course taught by George Gallup, which made a lasting impression on her. In 1930 she married Bill Hageboeck, a 1928 State University of Iowa journalism graduate. Bill Hageboeck worked for the Des Moines Register and the Iowa City Press- Citizen, becoming the publisher of the Iowa City Press-Citizen in 1940.

Eleanor Hageboeck served as the director of the University Annual Fund, which ultimately became the University of Iowa Foundation. In addition to raising three children, Eleanor Hageboeck is a watercolor artist and a volunteer in many charity organizations.

Scope and Content Note

The Eleanor Hageboeck papers date from 1929 to 1993 and measure 2.5 linear inches. Several items pertain to her student years at the State University of Iowa, including two advertising campaigns she created as class projects, one of which was taught by George Gallup. She wrote the copy and drew sketches portraying women’s fashion styles of 1928 and 1929. Hageboeck created a clever “dummy” copy of The Daily Iowan, inserting information and photographs of her 1930 marriage to Bill Hageboeck. In 1940 Hageboeck sent her own floor plans, photographs, and a descriptive article of the home she designed to American Home magazine but it was rejected. During 1942 and 1943 Hageboeck wrote a column for the Iowa City Press-Citizen entitled “Shopping on the Home Front with Mrs. Winawar,” a pen name based on a variation of the popular movie, Mrs. Minniver. Hageboeck gathered and edited information about the University of Iowa class of 1929 for its twenty-fifth class reunion in 1954. In 1992 the Nineteenth Century Club, a women’s study group, celebrated its 100^th year. Hageboeck authored and presented a paper entitled “Changes in the Nineteenth Century Club.” Included also is a history of the club by a graduate student in the University of Iowa history department. Individual photographs of Hageboeck’s mother, Hageboeck, and her daughter, taken when each was a young woman are also in this collection. In 1992 and 1993 Bill and Eleanor Hageboeck were featured in publications of the University of Iowa Foundation due to their longstanding and significant involvement in providing scholarships to University students. The William and Eleanor Hageboeck Hall of Birds, in the Iowa Museum of Natural History, recognizes one of many generous gifts given by Bill and Eleanor Hageboeck to the University of Iowa.

Box no. Description

Box 1 Class projects on advertising, 1929

“Dummy”of Daily Iowan featuring Hageboeck wedding, 1930

“Our Big Little House”: article, floor plans and photographs of

home designed by Hageboeck, 1940

“Shopping on the Home Front” with Mrs. Winawar, 1942, 1943

Write-up of 25^th reunion, UI class of 1929, (1954)

“Changes in the Nineteenth Century Club,” a presentation by Eleanor

Hageboeck [file includes an essay and newspaper article about

Nineteenth Century Club], 1980, 1983, 1992

University of Iowa Foundation: two brochures acknowledging Eleanor

and Bill Hageboeck’s alumni participation and contribution, 1992-93

Photographs: Ann Buckman, 1897, Eleanor Gildner [Hageboeck], 1927

Ann Hageboeck, 1960